Monday, 3 November 2025

Digital Branding for a Fintech- Student value cards (endorsed by UNESCO) with a spread in 125+ Countries

Awareness building among students and educational institutes about the value card

12:34:11

Client Profile

Industry
BFSI
Category
Value Card Services
Region
India /Spain and Czech Republic

Objective Goal

Manage Complete Digital Branding and performance Marketing with focus on Brand outreach and demand generation.

Solution Proposed

Approach

Mix of Strategy

Functional
Operational pursuits
payments illustration light

Focus Areas:

Social Media
Digital PR
Community Development
Paid Ads

Strategic Marketing Support:

Themes and Content manifestation Planning
Visual Communication Planning
Digital-Social Media Planning
Digital PR and Publications Planning
Data and Analytics

Core Digital Assets:

Engagement Promotional Assets
360 degree Digital Social Media calendar set up and Roll Out
Digital PR Calendar including UGC distribution

Impact/Success/RoI

Coverage

100% increase in Card Purchases in less than a year
Geographic Reach
150% increase in Social Media Follower
Media Coverage
Special mention by Forbes , Business Standard and more media publications
Publications