Monday, 3 November 2025

First Ever PAN India launch of InsurTech and their Phygital Model for the teir-II & III cities (Bharat)

PAN India Launch (Online) of a disruptive phygital model in insurance sector to prevent mis-selling , mis-information and honest reach of the insurance products in the interiors of India

12:34:11

Client Profile

Industry
BFSI
Category
Insurance Services
Region
India

Objective Goal

Complete new D2C centric website integrating with Apps along with 360 degrees performance marketing asset creation and B2B centric social media.

Solution Proposed

Approach

Mix of Strategy

Functional
Operational pursuits
payments illustration light

Focus Areas:

D2C Website
Social Media
Digital PR
Personal Branding and Thought Leadership Forums

Strategic Marketing Support:

Themes and Content manifestation Planning
Visual Communication Planning
Digital-Social Media Planning
Digital PR and Publications Planning
Data and Analytics

Core Digital Assets:

Website
Engagement Promotional Assets
Podcast- Audio and Video
360 degree Digital Social Media calendar set up and Roll Out
Digital PR Calendar including UGC distribution

Impact/Success/RoI

Coverage

Reach to 6000 Pin codes in just 2 years
Geographic Reach
Got series B funding
Media Coverage
Special mention by TiE.
Publications