Monday, 3 November 2025
Complete Re-Branding and marketing function set up of an acquired organization (post completion of M&A)
Complete Brand makeover of a global brand (Post M&A) to a new name and digital brand communication.
12:34:11
Client Profile
Industry
Healthcare
Category
Genomics / Genetics
Region
India and UAE
Objective Goal
Awareness, Outreach, Recognition and Acceptance of rebranding that resonates with the varied stakeholders from health care and government sector
Solution Proposed
Approach
Mix of Strategy
Functional
Operational pursuits
Focus Areas:
Brand Outreach and Engagement
Thought Leadership Reach out
Community Building
Strategic Marketing Support:
Reworking on Go-To-Market Plan
Revising the Brand Guidelines
Themes and Content manifestation Planning
Visual Communication Planning
Digital-Social Media Planning
Digital PR and Publications Planning
Data and Analytics
Core Digital Assets:
JS Website
Branding Kit
Podcast
360 degree Digital Social Media calendar set up and Roll Out